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In this book José Luis Brea examines the collision between the cultural and economic spheres as one of the most important of of all the signs which have marked the beginning of the twenty-first century. That said, we should not overlook the problems that the merger of these differing registers has brought with it: firstly, a troubling appropiation of cultural practices by the economy and, secondly and no less disturbing, a tremendous and devastating impoverishment of the spirit of life. In this essay, Brea analyses these fundamental dilemmas of our times with profound critical insight.